Qtel Group rebranded as Ooredoo

TRIBUNE NEWS NETWORK

DOHA THE Qtel Group will now be known as Ooredoo.

The announcement was made by Ooredoo Chairman Sheikh Abdullah bin Mohammed bin Saud al Thani at a special launch event at Mobile World Congress 2013 in Barcelona, in Spain.

During the event, Ooredoo announced football star Lionel “Leo” Messi as its global brand ambassador, and agreed to support the Leo Messi Foundation as part of the company’s continued commitment to making a difference in communities across the world.

“With Ooredoo, we have chosen an Arabic word - which means ‘I want’ - to reflect the aspirations of our customers and our core belief that we can enrich people’s lives and stimulate human growth in the communities where we operate,” said Sheikh Abdullah. “We believe that young people should be given the life chances that mobile technology can provide; that under-served communities should be able to access the Internet; that every woman should have an equal opportunity to use a mobile phone; and that entrepreneurs and small businesses should be able to receive business services tailored to their needs. Our new brand reflects these beliefs,” he said.